AI Insights · Timothy · December 2021
Top 5 Books and Reference Apps on Android in UK for Q4 2021
Discover the performance trends of the top 5 Books and Reference apps on Android in the United Kingdom during Q4 2021, including downloads, revenue, and active users.
In the fourth quarter of 2021, the Books and Reference category on the Android platform in the United Kingdom saw notable activity. Here’s a closer look at the performance trends of the top 5 applications, based on data from Sensor Tower.
Audible: Audio Entertainment experienced a fluctuating trend in weekly downloads, starting at around 22.5K in late September and ending at approximately 15.5K in the last week of December. Weekly active users for Audible remained relatively stable, peaking at nearly 466K in the last week of December.
Amazon Kindle saw consistent weekly downloads through the quarter, with a notable increase to 20.3K in the final week of December. Active users showed a similar trend, rising from around 317K in late September to about 352K by the end of December.
Wattpad - Read & Write Stories had steady weekly revenue, with a significant peak of approximately $9.8K in the last week of November. Weekly downloads remained mostly stable, with a peak of 5.4K in the last week of December. Active users saw a slight decline, starting at around 184K in late September and ending at roughly 175K in the final week of December.
Speechify Text to Speech Voice showed a gradual decline in weekly revenue, starting at about $1.8K in late September and dropping to around $776 by the end of December. Download trends were relatively stable, with a peak of 4.5K in mid-October. Active users increased slightly, peaking at about 4.1K in mid-October before stabilizing around 2.7K by the end of December.
Google Play Books & Audiobooks had consistent weekly downloads, with a notable peak of 3.4K in the week of December 20. Active users showed a positive trend, increasing from around 244K in late September to approximately 272K in the final week of December.
For more detailed insights and data, visit Sensor Tower.